Jaeger London autumn/winter 2010/11 collection

By Hilary Alexander, Fashion Director at London Fashion Week Published: 10:30AM GMT twenty-three February 2010

Photo: AFP

Jaeger, founded in 1884, has been creation birthright hip for multiform seasons now, customarily by the Jaeger London tag that has even been ragged by Kate Moss.

Yesterdays show, one after another the hip luminary link, by luring The Saturdays, The X Factors Joe McElderry, Peaches Geldof and Rachel Stevens for a ringside perspective of the autumn/winter 2010/2011 collection.

Jaeger: the sorcery hold London Fashion Week: Jaeger London Aquascutum autumn/winter 2010/11 pick up Jaeger spring/summer 2010 pick up Paris Fashion Week: Miu Miu London Fashion Week: Eun Jeong

Grey flannel and tanned hide blazers were double-buckled, low on the hips, over spare trousers. Black, collarless shirts came with bold, black-and-white check skirts.

Sheepskin embellished cool drifting jackets, as well as the high-heel and flat, obvious boots, that are certain to turn a must-have.

Lacey, cobweb-knit fashioned sweaters with slight velvet trousers, tucked in to boots, or high-waisted dresses, mostly accessorised with small Fez-style caps.

Oversized and made easy 60s daisy prints in olive and violet silk were used for long-sleeved shift-dresses, with a low blue velvet reprised for vintage-style dresses with relating shoe-boots, with bullion heels.